Image via WikipediaVista Land and Lifescapes is planning to roll out P7.5 billion worth of new vertical development projects in the next coming months to raise the total value to P12.5 billion by 2011.
According to Vista Land president Benjamarie N. Serrano, this is to capitalize on its successful offering of 17 low-rise and mid-rise buildings to different market segments valued at P5.03 billion this year.
Serrano said the company aims to corner a bigger share of the vertical home segment next year by adding new low-rise and mid-rise with residential condominiums and attract the growing number of buyers who prefer the features of this distinctive type of property development.
“We have opened a total of 17 low-rise and mid-rise buildings spread across different projects. We are tapping into our existing master-planned communities where we will incorporate more of these types of developments,” Serrano said.
She noted that “we have done these in our various projects in other areas and the demand has been encouraging.”
Serrano explained that building for the low-rise and mid-rise residential niche is a logical step for Vista Land, with the demand driven by end-users in the metropolis who want to enjoy the advantages of a low-rise or mid-rise development.
She disclosed that Vista Land will initially tap its existing properties, the biggest of which is Vista Lakefront, a sprawling, 60-hectare master-planned community in Sucat, Muntinlupa City.
The group has six of seven planned low-rise and mid-rise developments already completed in the vertical, resort themed Presidio enclave of Vista Lakefront.
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